Considering Your Audience

Crowd of people in an audience looking toward a speaker or stage.

by Elizabeth S. Craig, @elizabethscraig 

When I was a kid, there was one part of Cinderella that baffled me.

The clock struck midnight and Cinderella, in a panic, cries out that it’s late and that she must leave.

The handsome prince responds, “But it’s not late; it’s only midnight.”

Only midnight.  To a four or five year old me, this pulled me right out of the story.  I’d never even witnessed midnight.  To someone who turned in at eight o’clock, this seemed like an outlandish thing for the handsome prince to have said.

I frequently read on blogs that considering our readers is very important.  But how do we know who our audience is?  And what does it mean to keep them in mind as we’re writing?Continue reading

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