by Trace Conger, @TraceConger
Book events are a great way to sell books. You’re in a target-rich environment, surrounded by buyers who are eager to find their next favorite book.
Aside from sales, book events are a fantastic way to raise awareness of your work, engage with readers/fans, garner signups for your author newsletter or email list, and talk shop with other authors.
If you’ve never participated in a book event (or even if you have) you might be wondering what items to bring to maximize your sales. Keep the following 10 items in mind and you’ll be on your way to selling more books and winning more fans at your next event.Continue reading