By Elizabeth S. Craig, @elizabethscraig
I think by now most of us have agreed that, whether they should or not, covers have a tremendous impact on what readers purchase.
In a split second, a good cover indicates a book’s genre. This is probably the most important role of a cover, in commercial fiction.
As Mark Coker of Smashwords states in his free ebook, The Secrets to Ebook Publishing Success:
Your cover is the first impression you make on a prospective reader. It’s the visual embodiment of everything your book represents. Great covers, through their imagery alone, can communicate genre, topic, mood and setting. A great cover image makes a promise to prospective readers. It helps them recognize your book as one they’ll enjoy reading. Continue reading