Need Inspiration? Go Out to Find It. Guest Post by Marsali Taylor

Death-on-a-Longship-CoverThe editing’s finished, the cover looks amazing, and the launch is days away. Now it’s time to start work again …

Death on a Longship, and its sequel, The Trowie Mound Murders, are both set in Brae, Shetland. Now, for the third of the series, my feisty sailing heroine Cass is going back to school: the North Atlantic Fisheries College in Scalloway, to get the formal qualifications needed for a paid post on board a tall ship. I already know she’s not going to like it. She’s a loner, used to people who come aboard for a fortnight. In a classroom situation, Jimmy’s irritating laugh or Peter’s sexism are going to drive her to think of homicide … except that, as my main character, she’s not allowed to carry it out.

When I’m stuck for inspiration, I try an interesting place. So, here I am, in the beautiful new Scalloway Museum, contemplating murder.

It’s an amazing place, taking you right through the history of Shetland’s ancient capital: Iron age ploughshares, a stunning Viking bracelet, the building and decay of Black Earl Patrick’s Renaissance castle, the herring boom. From World War II there are mementos of Scalloway’s proudest moment, as the headquarters of the ‘Shetland Bus’, when a handful of young Norwegian men risked their lives running arms to the Resistance in German-occupied Norway.

That would be a wonderful back-story for a mystery. I eye up the replica sub-machine gun hidden in a fish barrel. Now, suppose some nefarious person were to substitute that for a real one? How could he or she manoeuvre the victim to be shot by it? A family party, perhaps, with the kindly uncle making jokes until the blackmailing nephew stood in position, and some other family member, in all innocence, pulled the trigger. Possible … but for a family party it would need to be daytime, like this, with children chattering around the model Shetland pony, and trying out the replica wheelhouse. Regretfully, I abandon the murderous uncle. It would be much better if I could get Cass here on her own, at night, and then she could find the body …

And so, on it goes. So much plotting is practical. What would give you a tense, creepy start? How can you make the reader jump as much as your character does when the body is revealed? Creating characters, you’re asking why, why, why. Creating plot, I find, you’re asking how, how, how. How could I get Cass alone in the museum after dark? She climbs like a cat, so if there’s a window that could be left open – I cast a quick glance around. Yes, that one up there. I’ll need to go and look outside to see how she’d get up the wall, but it’s a possible. Toilets usually have potential too. I go to investigate, and my eye is caught by a black iron cauldron filled with fine reddish ash: peat ash from the summit of the hill where they burned witches.

Suddenly ideas are thronging thick and fast: a girl face-down in that cauldron, smothered to death. Cass, outside, could hear a scream that ends in an awful choking gurgle, look around for access – the door, naturally, being locked – climb in through the window, find the dead girl and nobody else in the place … Yes, nice.

Then there’s the witches connection. I could work up a beautifully eerie atmosphere with that. I’ve a vague feeling there are witches in modern-day Shetland, Wiccans I think it’s called now, who promote a positive closeness to the forces of the earth and nature. Memo to self: research. Another memo: it could be sensitive territory, and as a Catholic, Cass would be wary of ‘all that’ – which would add tension.

What’s Cass doing wandering about at dead of night anyway? Answer: asking herself if she can bear to keep on with her college course, or if she’s going to give up her attempt at respectability, and return to being a wandering vagabond. In which case, the resolution of the case should also make her decide.

Why that cauldron? How about the girl who’s dead having come here to steal some of that ash? It could be some sort of séance, to contact one of those long-dead women. Is she serious, or just having a laugh? And her shadowy companion?

Now the work begins. I have a whiteboard in my writing room, and I’ll write these bones of a story on it, then spend a day just working on them. Why must the girl be killed? I need an idea that’ll be startlingly different from the witchcraft red herring, yet satisfyingly strong – if I’ve beguiled my readers with long dead witches, they’re not going to be satisfied if she’s been killed just because she’s pregnant and the boy doesn’t want to marry her. At the end of a good day, I’ll have the skeleton of my plot. It’ll change as I work on the individual characters, but now I know the questions to ask, my subconscious will have fun coming up with the answers.

At last, I have the inspiration I needed – all because I went out to look for it.

Death on a Longship:

When she talks her way into a job skippering a Viking longship for a Hollywood film, Cass Lynch thinks her big break has finally arrived – even though it means returning home to the Shetland Islands, a place she hasn’t set foot on since she ran away as a teenager to pursue her dreams of sailing. When a dead woman turns up on the boat’s deck, Cass, her past and her family come under suspicion from the disturbingly shrewd Detective Inspector Macrae.

Cass must call on all her local knowledge of Shetland, the wisdom gained from years of sailing, and her glamorous, French opera singer mother to clear herself and her family of suspicion – and to catch the killer before Cass becomes the next victim.

Giveaway Info

Marsali is giving away THREE prizes; a copy of Death on a Longship at each blog stop on her tour, a 1st place grand prize giveaway at the end of the tour of some silver Viking-inspired jewelry from the Shetland Islands, and a 2nd place $15 Amazon gift card.

1) To win a book: leave a comment on this blog post to be entered to win a book (open internationally for ebook or the US, UK, and Canada for a print book). Be sure your profile links to an email so we can contact you if you’re the lucky winner. This giveaway ends five days after the post goes live.

2) To win Viking-inspired Jewelry OR a $15 Amazon gift card: Click the link to go to the contest’s website and enter the Rafflecopter at the bottom of the post. A first and second place lucky winner will be selected on October 1st. First place person gets to choose which grand prize he/she wants. The second place person gets the remaining grand prize. Open to every country.

Here’s the contest’s website >

a Rafflecopter giveaway

Marsali head shot on boatMarsali Taylor grew up near Edinburgh, and came to Shetland as a newly-qualified teacher. She is currently a part-time teacher on Shetland’s scenic west side, living with her husband and two Shetland ponies. Marsali is a qualified STGA tourist-guide who is fascinated by history, and has published plays in Shetland’s distinctive dialect, as well as a history of women’s suffrage in Shetland. She’s also a keen sailor who enjoys exploring in her own 8m yacht, and an active member of her local drama group.

Twitterific

Twitter_buttonby Elizabeth S. Craig, @elizabethscraig

Twitterific is a compilation of all the writing links I shared the previous week.

The links are fed into the Writer’s Knowledge Base search engine (developed by writer and software engineer Mike Fleming) which has over 18,000 free articles on writing-related topics. Sign up for our free newsletter for monthly writing tips and interviews with top contributors to the WKB or like us on Facebook. Try “My WKB”–a way for you to list and sort articles, view your read articles, and see your search history. Read more about it here: http://bit.ly/S9thqS . The free My WKB page is here: http://bit.ly/PV8Ueb .

Have a great week!

Real Time in Fiction: http://bit.ly/PL3ak9 @authorterryo

Disgrace: End of the Lehrer Line ([plagiarism scandal): http://bit.ly/PLj91A @Porter_Anderson @cgseife @evanatwired @juliemmoos

A useful resource for describing settings, emotions, shapes, textures, and more: http://bit.ly/eIGRMO @AngelaAckerman

1 writer lists benefits of a self-pubbed writer retaining an agent: http://bit.ly/PQ1Jnw @hughhowey

Why 1 writer rarely rates or reviews books online: http://bit.ly/PQ2pZU @juliecross1980

6 Ways to Pull off Dual Timelines in Your Novel: http://bit.ly/NmLOrU @KMWeiland

LendInk, Author Activism, and the Need for Critical Thinking: http://bit.ly/PQ2BZh @victoriastrauss

The Killer One-Two Punch that Launches Dramatic Tension in Your Story: http://bit.ly/Rq4msk @storyfix

Quick Tips for the Writing Freelancer: http://bit.ly/PQ2GMv @howtowriteshop

4 Free Photo Editing Tools: http://bit.ly/Rq4vw7 @authormedia

Should we all be blogging less frequently? http://bit.ly/PQ2LzH @michaelhyatt

Things Readers Need To Know When Meeting An Author: http://bit.ly/PQ2PQ0 @juliecross1980

1 writer’s list of 10 things needed in a writer’s life: http://bit.ly/Rq51tT

Why Obstacles May Be a Writer’s Best Friends: http://bit.ly/RvZHJG

Showing, Telling, and Hooking the Reader: http://bit.ly/R1mzw5 @Janice_Hardy

Avoid sprawling sentences: http://bit.ly/RvZN3T

5 Ways Freelance Writers Benefit from Blogging: http://bit.ly/R1mPem @KrissyBrady

Style vs content? Novelists should approach their art with an eye to what the story asks: http://bit.ly/Rw0LgG @guardianbooks

How Should an Author Respond When a Student Complains About His Book? http://bit.ly/R1pvbU @CassandraNeace

251 Movies About Writers & The Writing Life: http://bit.ly/Rw0Oc9 @thewritermama

What if an agent is ready to say I do, and you can’t? http://bit.ly/R1pG6Z

Why Character And Plot Are Inseparable: http://bit.ly/Rw0VEA @jammer0501

Why promoting can be good for creative writing: http://bit.ly/R1pZPp @joebunting

10 Practical, Everyday Money Saving Tips For (Starving) Writers: http://bit.ly/RUgNTV @BryanThomasS

Google Analytics for Authors: http://bit.ly/PQ5r0b @TracyRAtkins @JFbookman @Porter_Anderson

Right-Brain / Left-Brain – Which Controls Your Writing? http://bit.ly/OhZtlZ @Shirl_Corder

What SF Writers In 1987 Thought The World Of 2012 Would Look Like: http://bit.ly/Qh5rpz @GFRobot

13 simple tips for a better blog: http://bit.ly/Oi14rW @rachellegardner

Calculate Your Average Sentence Length: http://bit.ly/Qh6RR6 @writing_tips

AP Stylebook moves faster than Merriam-Webster as linguistic authority: http://bit.ly/Oi1rTt

How to write a bad review: http://bit.ly/Qh7f25 @salon

Types of fraudulent reviews and their effect: http://bit.ly/PLkrtw @Porter_Anderson @Suw @jane_l @jeremyduns

We’re all storytellers: http://bit.ly/Oi1Nt4 @JFBookman

A site where writers can upload their scripts to hear and see it performed by computer actors: https://readthrough.com/

Self-publishing–all about independence: http://bit.ly/Qh7KZR @JAKonrath

What 1 blogger learned from his Pinterest experiment: http://bit.ly/Qh7REE @problogger

How To Get Your Book Reviewed: A Practical Lesson: http://bit.ly/Oi2rXu @cathryanhoward

1 writer reports on leaving KDP Select: http://bit.ly/Qh82zW @mlouisalocke

Hybrid Fantasy: http://bit.ly/Oi2HG3 @fantasyfaction

Pacing For Power: http://bit.ly/Qh8gXM @JodieRennerEd

Add Muscle to Your Fiction With Unity and Contrast: http://bit.ly/Oi2Rx3 @KMWeiland

How To Sell Books With Social Media: http://bit.ly/Oi36bx @thecreativepenn

When and How to Tell, Not Show: http://bit.ly/Qh8w9d

What kind of convention/conference is right for you? http://bit.ly/Oi3hUj @thejordache

A Successful Indie Author Gives Tips for Introverts: http://bit.ly/Qh91jN @livewritethrive

Sue Grafton and the Self-Publishing Blowback: http://bit.ly/Qh9imx @jamesscottbell

5 Reasons Why Writers Should Read At Least One HP Lovecraft Story: http://bit.ly/Oi4mv9 @thisishorror

Are Paper Books Sacrosanct? http://bit.ly/Qh9thU @dearauthor

Screenwriting–Character On The Screen: http://bit.ly/Oi4wml @GITS

Dressing–and undressing–your characters: http://bit.ly/Qh9FgU @RuthHarrisBooks

Is there such a thing as a national literature? http://bit.ly/Oi4X06 @guardianbooks

Great Character, Part 2: Juno MacGuff (“Juno”): http://bit.ly/Qh9YbB @GITS

Later Bloomer Alex Haley: College Dropout to Pulitzer Prizewinner: http://bit.ly/Oi5cbj @DebraEve

You Can’t Teach Someone to Write (Except You Can): http://bit.ly/QiayWC @BooksAreMyBFs

5 Keys to Getting the Most Out of Your Book Marketing: http://bit.ly/QiaFBy @nickthacker

Amish fiction: Put a bonnet on it: http://bit.ly/PFlRFU @salon

Using Humor To Understand Creativity: http://bit.ly/PFlYkF @creativitypost

Unpacking Criticism: http://bit.ly/Qib2MC @AimeeLSalter

Got Writer’s Block? You just need to care less: http://bit.ly/PFm8J0 @howtowriteshop

Should Self-Published Authors Use Author Solutions? http://bit.ly/PFmfnU @galleycat

12 Most Engaging Presenter Behaviors to Keep Your Audience Awake: http://bit.ly/QibgTR @12most

Guides for Using Inner Conflict That Make Sense: http://bit.ly/PFmoHZ @Janice_Hardy

4 Tips to Avoid Having Your Short Story Rejected by a Literary Magazine: http://bit.ly/QibHxk @joebunting

How can you tell if you’re really meant to be a writer? http://bit.ly/PFmI9w @krissybrady

14 Free Alternatives To Microsoft Word: http://bit.ly/QibQRp @bubblecow

Ghostwriting: Content Rewriting: http://bit.ly/PFmQpx @karencv

Worried about being influenced by other writers of your genre? http://bit.ly/Qic8I5 @SarahAHoyt

Hey, Author, About My $4 Coffee: http://bit.ly/PFn6Vr @Liz_Mc2

Style vs content? Understanding what your story asks: http://bit.ly/PFndAv @guardianbooks

Ebooks and the Personal Library: http://bit.ly/QicAWE @scholarlykitchn

Can Fiction Ignore History? http://bit.ly/PFnxzb @2bwriters

When’s the Best Time to Send Email to Your List? http://bit.ly/QicPkG @copyblogger

When to stop fine tuning: http://bit.ly/QicONG @lisagailgreen

The Best Backup Solution? http://bit.ly/PQ1vNd @lifehackorg

Tips for collaborative writing: http://bit.ly/Oq81HY @indie_jane

Writing Conventions and How to Survive: http://bit.ly/Pm7cxO @traciewelser

6 Ways to Pull off Dual Timelines in Your Novel: http://bit.ly/NmLOrU @KMWeiland

Examining your writing dream: http://bit.ly/PFqY93

DBW lets us look at ebook bestsellers by price (resulting in revelations): http://bit.ly/QigLBX @mikeshatzkin

Good Story Requires Incomplete Exposition: http://bit.ly/QigZco @mooderino

What 1 Writer Learned About Blogging from 1st Graders: http://bit.ly/PFrBzx @JudyLeeDunn

4 Questions To Ask Yourself When Writing Scenes: http://bit.ly/PFrLXz @writersdigest

How To Be A Writer: http://bit.ly/QihGT1 @woodwardkaren

Tips for creating a book proposal: http://bit.ly/QiBndi

Commas before quotes: http://bit.ly/PFKYZ6

25 ways to generate better online book sales: http://bit.ly/PFMsCL @thefuturebook

Beware of burnout: http://bit.ly/QiCHgd @jodyhedlund

5 Reasons Your Opening Scene is Like a Blind Date: http://bit.ly/PFMCtK @4YALit

6 Deadly Don’ts (and Dos) for Dealing with Editors: http://bit.ly/QiCV76 @susanjmorris

5 Tips for Writing Historical Fiction: http://bit.ly/PFMWJ8 @drgillham

When writing, make the story choice that best fits your character: http://bit.ly/Qj7ARO

Racism, Revealing Eden and STGRB: http://bit.ly/PGf3I0 @fozmeadows

5 Pairs of Prepositional Idioms: http://bit.ly/Qj85ve @writing_tips

Keep getting rejected? Work on your craft: http://bit.ly/Q09tmK @novelrocket

Social Media Suicide: http://bit.ly/Q09BCK @MJRose

Not Who You Think They Are: A Character-Building Exercise: http://bit.ly/UrnTwP @YAHighway

What’s Your Log Line? http://bit.ly/Uro0s9 @luannschindler

Character Personalities as Story Forces: http://bit.ly/Q09KpN @juliettewade

Subjects and Predicates: Breaking Down Sentences: http://bit.ly/Uro9vz @write_practice

Tweak the opening or re-write it? http://bit.ly/Q09LKA @juliemusil

How to create a media list to promote your new book: http://bit.ly/Uropuu @sandrabeckwith

Combining Emotional Journeys and External Plots: http://bit.ly/Uror5M @jamigold

2 Deadly Sins of Memoir Writing: http://bit.ly/UroBde @serendipitylit

12 Most Essential SEO Factors Bloggers Don’t Know: http://bit.ly/Q0a3kH @12most

Self-Publishing Basics: Where To Upload Your eBook (Besides Amazon): http://bit.ly/Q0awDo @goblinwriter

Tips for Query Letters, Synopses, and Samples: http://bit.ly/Q0azyR @erikaholt

The Death of the Literary Recluse: http://bit.ly/UrpYsy @robwhart

Word Counts in a Magazine Query? http://bit.ly/Q0aZ8C @BrianKlems

9 Wonder Woman Villains (That Explain Why Nobody Talks About Wonder Woman’s Villains): http://bit.ly/Urq8jr @i09

Add Muscle to Your Fiction With Unity and Contrast: http://bit.ly/Oi2Rx3 @KMWeiland

Writing for the long haul: http://bit.ly/Q0bbor

On writers being kind to each other: http://bit.ly/Q0RBIy @writeangleblog

How to Get More (and Better) Press: http://bit.ly/Onq4y5 @DanaSitar

A simple rule of plotting: http://bit.ly/Q0RHjx

Character as the most important element of your action scene: http://bit.ly/OnqpAQ

3 Really Good Self-Publishing Ideas and 5 Hilariously Bad Ones: http://bit.ly/Q0ROLT @JFBookman

Writers should welcome a future where readers remix our books: http://bit.ly/OnqFj6 @guardianbooks

The importance of patience for writers: http://bit.ly/Q0RVa8 @rachellegardner

Viewpoint characters who drop into the story too late: http://bit.ly/Ony1mP @p2p_editor

The New World of Publishing: The Myths Are Still Strong: http://bit.ly/OnyaXj @deanwesleysmith

YA’s Hottest New Trend: Mermaids: http://bit.ly/Onyk0O @i09

The billion dollar question–what is journalism for? http://bit.ly/Q0VOvL @paidcontent @mathewi

We’ve oversold the virtues of subjectivity: http://bit.ly/OnyF3I @dearauthor

Writing Styles: Is technology changing the way we write? http://bit.ly/Q0VZqR @khyiahangel

Are You What You Tweet? http://bit.ly/OnziKw @authorems

How to Determine Your Author Fee: http://bit.ly/Q0WcdI @JoSVolpe

The power of original description: http://bit.ly/Q0WgKA

Text and Images — The Perfect Combination: http://bit.ly/OnzHga @karencv

How to Use Foreshadowing to Jazz up Slow Scenes: http://bit.ly/PL1VBm @KMWeiland

Ill-fitting subplots? http://bit.ly/P2LAuT

A Quick Reminder About Motivation: http://bit.ly/PL24EY @kid_lit

Writing about relationships–good and bad relationship traits: http://bit.ly/PL2cV2 @jeanniecampbell

Overtelling, Overshowing, Overselling: http://bit.ly/PL2kUr @janelebak

Making a five year plan for our writing: http://bit.ly/PL2wTR @susankayequinn

Set up Your Story in the First Paragraphs: http://bit.ly/P2MGqo @JodieRennerEd

Write Like an Architect: Description by Design: http://bit.ly/PL2XNY @slwrites

The Terms of Success—Guest Post by Diane Lefer

by Diane Lefer

Nobody wakes CoverI think it was Muriel Rukeyser who said offer your work to publishers. A writer must never submit. Never never never submit. And oh! I know the righteous anger of the disrespected author! Do I complain? Oh yes, guilty as charged. But some years back, with two collections of literary short stories in print, I was invited to teach a class and give the keynote address at a writers conference. Time to reap the rewards!

Now I did realize if a writers conference was having me as their keynote speaker, it couldn’t be the #1 conference in the world. And while they would cover my airfare and hotel, no, they couldn’t pay me. But of course I said yes. I got up at 3:00 AM to make my flight (with no food), and was met at the gate when I landed. So far, so good. I collected my luggage. My battered old suitcase had fallen apart in transit, everything was spilling out, and my guide set off at a trot in front of me while I tried to swipe underwear off the floor and hold the sides of the suitcase together with everything I hadn’t lost along the way inside it. When I was dropped me off at a beautiful hotel outside of town. I thanked my guide and said I’d see her in the morning. “Oh, no,” she said with what seemed like true horror. “I would never attend the conference.”

Inside the hotel, people welcomed me and explained they were having a reception at 7:00 – freshen up and come on down. The reception which lasted till 11:00 p.m. was me paying for my own drink and no food. An elderly woman told me at great length about a trigonometry problem she couldn’t solve. Finally, I said how wonderful it was she was back in school. Oh, no, she said, this happened many many years ago. Next thing I knew I was awakened in my room at 4:30 AM by horror movie thumps down the hall which turned out to be the Wall Street Journal hitting each door.

At last it was late enough to head downstairs and try to rustle up a cup of coffee. (No coffee-maker in my room) But before I got my fix, this guy comes over and says he’s supposed to introduce me and then follows me around telling me all the problems in his marriage. The printed program had contradictory times and places for my class, so people didn’t know what time or where to go. A handful trickled in. My introducer spoke about himself–luckily, not about his marriage–for about 15 minutes after which he announced, “And now! Diane Leffler!” (which is close, but no cigar, when it comes to my name).

OK, I realize I’m not being generous in spirit. But really, after a woman told us all about her ex-husband’s suicide, he actually slapped his thigh and started telling suicide jokes. (Till then, I didn’t know there was such a genre.)

I didn’t give up. Really. I really tried really hard to get people to explore the emotions of their characters.

“I can’t do that,” said one woman, “All of my characters are dogs.”

“Don’t your dogs have personalities?”

“Oh, no,” she said. “They’ve all passed away.”

I was ready to pass away from hunger. A kindly woman took me out to a corridor and explained we don’t really need to eat. It’s possible to get all the nutrients you need from the air. She led me in a bout of breathing exercises but I was still hungry.

At last, the luncheon banquet and my keynote address. I didn’t get to eat because I was at the podium, talking. Just as well. From what I could see, the other participants were served a sandwich of questionable tri-color (white, brown, and green) luncheon meat rather like what I consumed during a stay after a protest demonstration at the 77th Street holding cell in SouthCentral where another prisoner led us in singing the score to the Sound of Music.

My stomach growled, but inside my head those voices rang, raised in song, to remind me: The writing itself– the freedom to express myself as I want and in the best way that I can–is surely one of My Favorite Things.

Diane Feb 2012Diane Lefer’s most recent book, Nobody Wakes Up Pretty (Rainstorm Press, 2012) features a New York City neighborhood in the process of gentrification and the web that connects organized crime families of different ethnicities with a missing Haitian girl, a midtown law firm, and a famous Japanese monkey. She is also the author of California Transit, a short-story collection that received the Mary McCarthy Prize, and the co-author with Colombian exile and torture survivor Hector Aristizábal of the nonfiction book, The Blessing Next to the Wound, named by Amnesty International as recommended reading during Banned Books Week.

5 Low Cost Ways to Market Your Mystery By Kathryn Jones

by Kathryn Jones, @kakido

Scrambled-4Strange but true. You may find that writing your mystery novel is easier than marketing it afterwards. Besides that fact that there are many things to do–you just don’t have the money to spend on high priced marketing, but still want your book to get out there.

And you want to sell more than 10 copies.

What should you do first?

Get those reviews.

At least a month or two before your book is released, gather up reviewers who are interested in reviewing your book. Reviewers can be found by the bucketfuls online, through books sites, author sites, and review sites, but don’t take just anyone who says they can review your book. Make sure that the reviewer is interested in your book by sending them a query with the details of your book: I have included a synopsis (the sort that would be on the back cover), my book’s title, when my book will be released and by what publisher, and any other information the reviewer needs to make a decision. Once I hear from the reviewer I send my book. Many will take a Kindle or pdf version of my book, which saves time and money.

Make up Some Postcards.

Postcards with your book on one side and your synopsis and contact information on the other is a great way to market your book when you’re away from home. It’s easy to hand the card to a stranger and say a few quick words about your book, and the process is a lot less intimidating than trying to talk about your book without a prop. Postcards are inexpensive and are great to use at book signings too!

Share Your Love of Writing.

If you haven’t already, begin your own blog. Make it about writing. What have you learned? What helps can you give others? Offer to guest blog for others and be willing to do interviews. Many blog owners are interested in doing interviews and the process is simple. Query the blog owner and ask to be interviewed. If they like what they see they’ll send you a list of questions that you fill out and return to them. Be a speaker at a writer’s workshop or conference or create your own experience and invite writers or readers to attend.

Offer Free Books.

Readers love FREE and you can get more readers than ever by offering your book on Kindle free during the first week your book comes out. You may also consider offering a print or Kindle version of your book to a lucky winner. Many blogs offer these contests.

Do a Video Trailer.

Yes, there are many companies that will offer to do a trailer for you but usually at a pretty hefty price. Do your own through animoto.com or voicethread.com. Come up with ways to share your work through places like Pinterest and YouTube. See two of my videos here:

http://animoto.com/play/1x8Q0qPqzDGlhYfzRCRN1w

http://animoto.com/play/I9LJrEQbI3XO1Tenm3EYow

Marketing may appear a bit “scary” to you, at least at first, but you don’t need to be afraid to get out there and market your book. While some of your marketing will require you to speak up and be heard, the best news is that much of your promoting can still be done online–where most of your readers shop.

kathy-4Kathryn has been a published writer since 1987. She has published various newspaper stories, magazine articles, essays and short stories for teens and adults. She is the author of: “A River of Stones,” a young adult fiction novel dealing with divorce published in 2002, and “Conquering your Goliaths—A Parable of the Five Stones,” a Christian novel published in January of 2012. One of her newest creations, a “Conquering your Goliaths—Guidebook,” was published in February of 2012. “Scrambled,” published in September 2012, is her first cozy mystery. Read her first chapter here: http://www.ariverofstones.com/scrambled.html

Kathryn graduated from the University of Utah with a B.S. in Mass Communication and a minor in Creative Writing. Her studies included work in creative writing, public relations and journalism. Recently, she has opened the doors to Idea Creations Press, a publishing services company that caters to writers and their writing, publishing and marketing needs.

Thinking Ahead—the Next Generation of Writers and Readers

by Elizabeth S. Craig, @elizabethscraig

4199587038_3a392a88eb_zI was driving one of the interminable carpools that I drive on a daily basis during the school year. This was a middle school one and there’s a new member in it. The girl was sitting in the front seat with me (my daughter still being too light to sit in the front seat with the airbag), and I tried to make conversation with her on the way to the school. The only problems with this are that I’m horrible at small-talk and I’m even worse making small-talk with pre-teens.

We made desultory conversation for a few minutes, mine of the stilted grownup variety. Then I asked hesitantly, “What do you like to do in your spare time after school?” Then I quickly added, in case she didn’t like to really do anything, “Or do you just like to chill out?”

“I like writing,” she said.

And I lit up. It’s funny how you have an instant connection with other writers, no matter the age, no matter the genre.

I keep hearing stories and reading articles about how the next generation has so much competing for their attention—that books are going to lose out. There have also been a few angst-ridden posts on how teens write poorly…that the texting culture has taken over.

In my admittedly unscientific observations, however, I see a lot of reading going on. But a lot of what I’m seeing just isn’t in a traditional format (print books and magazines). It’s happening on smartphones and iPads and Kindle Fires.

As far as I can tell, teens today write a heck of a lot more than the teens I knew back in the 80s. (I’m talking about general, non-creative writing). In the 80s, all the kids I knew spent hours on the phone. Now kids are all texting each other. Yes, it’s in shorthand. But they’re expressing their thoughts and feelings in words. When was the last time that happened in a conversational way since the development of the telephone? So they have an intimate connection with words (these days more through texting than email, as far as I can tell.)

I also continue running into kids who write. They usually come right out and tell me they’re writers, knowing that I’m a writer, myself. When I talk at the schools, there’s always at least one kid who comes up afterward to talk to me more about writing.

The books as we know them will probably change. The genres might change too, following the trends of the day. The important thing is the product—the story itself, and not the packaging. And the most important thing will still be readers. And these readers are still reading–despite the many sophisticated alternatives available to them.

That’s it for my observations, but I’m interested in hearing yours. What’s your outlook on the future of reading and writing for the next generation?

And Happy Labor Day to my friends in the States. :)

(Image: http://www.flickr.com/photos/kusamakura/ )

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